Each letter of the word SHEEC (pronounced as chic) stands for 5 key elements of the brand: Stylish, Hidden, Essential, Easy, Comfortable. At Sheec, we just don’t see why style and comfort are generally considered to be mutually exclusive. After all, can you truly enjoy being stylish if you’re not feeling comfortable? We don't think so. Our socks are designed to provide you with as much comfort throughout the day as possible. It's not just that the socks themselves are comfortable with their reinforced soles and snuggly elasticity, but they’ll make other aspects of your outfit. They won't slip inside of your shoe if you want to keep them hidden, they will look great and classy if you want to show them off. One less thing to worry about, more energy to use on anything else.